REVIEW · CHICAGO
Fortune Reading with Cheese in Chicago
Book on Viator →Operated by Jennifer Billock · Bookable on Viator
Cheese plus fortune telling sounds like a joke, until you’re in the room. This 1-hour tyromancy session at Beautiful Rind turns cheese history and magic lore into a guided reading built around up to four cheese tastings. I love how it’s part learning, part playful, and still feels grounded.
Two things I really liked: first, the way host Jennifer Billock frames the practice with real context before anyone starts tasting. Second, you get an individualized reading tied to what you notice as you sample each cheese, with a simple tasting sheet to keep it clear and fun.
One thing to consider: if you’re sensitive to strong or spicy flavors, tell the host about preferences before the cheeses arrive. One of the cheeses can be punchier than you expect, and you’ll have the most fun if you guide the tasting.
In This Review
- Key Highlights Worth Planning For
- A Cheese Fortune Session That Actually Feels Like Chicago Fun
- Beautiful Rind: Your Home Base for the Reading
- How the 1-Hour Tyromancy Reading Flows
- The Cheese Tasting: Why Four Samples Work Better Than One
- Jennifer Billock: Education, Personality, and Comfort
- Price and Value: What $65 Gets You (and What It Doesn’t)
- Timing Your Day Around the Session
- Who Should Book This (and Who Might Not Love It)
- Should You Book Fortune Reading with Cheese in Chicago?
- FAQ
- How long is Fortune Reading with Cheese?
- How much does it cost?
- Where do I meet for the session?
- What are the operating hours?
- Is this a private group experience?
- What language is the tour offered in?
- What’s included in the price?
- What is not included?
- Is a mobile ticket provided?
- Is cancellation possible if plans change?
- Are service animals allowed?
Key Highlights Worth Planning For

- Tyromancy explained with cheese-history context first, not just fortune talk
- Up to four cheese samples used to shape your reading
- A tasting sheet that helps you connect flavors to the messages
- Jennifer Billock’s mix of education and humor keeps it comfortable
- You can pair with wine or other drinks at your own cost if you want to extend the vibe
A Cheese Fortune Session That Actually Feels Like Chicago Fun

Chicago does “oddly specific” better than most places, and this experience is exactly that. Instead of grand speeches or vague theatrics, you’re guided through a structured, time-friendly session where the cheese is the centerpiece and the fortune is the payoff.
What makes it more interesting than a gimmick is the ordering of the experience: you’re taught the background first, then you taste. That matters because it turns the whole thing from random predictions into something you can follow and reflect on while you’re eating.
Also, it’s practical. You’re not signing up for an all-day event or an itinerary puzzle. You get an experience that fits into a normal day, then you walk out with stories you can keep talking about.
Beautiful Rind: Your Home Base for the Reading

You meet at Beautiful Rind, 2211 N Milwaukee Ave, Chicago, IL 60647. The session starts there and ends back at the same place, so you don’t need to worry about coordinating multiple stops or chasing a moving group.
The venue location is also a plus for planning. It’s described as near public transportation, which makes it easier to slot into an evening without relying on rideshare the whole time. And since it’s a private tour/activity only your group participates, you’ll be able to hear the presentation without feeling like you’re competing for attention in a crowded room.
This is also the kind of activity that tends to work well for visitors who want something memorable but not overly complicated. You show up, you taste, you get your reading, and you’re done within about an hour.
How the 1-Hour Tyromancy Reading Flows
This is listed as about 1 hour, and the structure is built to keep moving. You’ll start with a conversation that connects the history of cheese in magic with the story of tyromancy itself—the idea of using cheese as a tool for divination.
Then comes the main event. You’ll explore up to four pieces of cheese to tell your fortune. The point isn’t just eating; it’s paying attention. Each sample becomes a clue, and the host ties what you experience with a message about your past, your present, and what’s ahead.
A simple tasting process makes it easier. You’ll have a tasting sheet, which helps you track what you’re noticing as you go. It’s especially helpful if you’re the kind of person who thinks best when you can write things down.
And yes, it’s meant to be fun. You’ll get guided prompts and plenty of room to engage, but it’s not written like a performance where you’re stuck watching from the sidelines. The vibe is interactive in a relaxed way.
The Cheese Tasting: Why Four Samples Work Better Than One
The magic of the format is in the “up to four” part. You’re not relying on one cheese to carry the whole reading. Instead, you get multiple flavors and textures, and that gives the host more material to connect to your fortune.
In practice, this creates a clearer pattern. People often come in wondering what cheese can possibly have to do with their life. Four samples gives enough variety that your reaction to each taste can map to different themes—how you move forward, what you’re dealing with now, and the answer to a question you bring into the session.
One practical note: be ready for variety. If you have preferences, speak up. There’s at least one mention of a hot pepper cheese not being everyone’s favorite, and that’s exactly the kind of mismatch that can shift the vibe from fun to “why did I sign up for this.”
If you want to make it smooth, keep it simple:
- Tell the host what you like (mild vs. bold, spicy vs. not)
- Mention anything you avoid
- Then follow the session, even if a cheese surprises you
The reading works best when you’re fully present with the tasting, not mentally negotiating every bite.
Jennifer Billock: Education, Personality, and Comfort
This experience is led by Jennifer Billock. The big advantage of booking with a named host is that you know you’re getting a consistent voice and a real approach, not a random grab-bag class.
From the feedback, Jennifer’s style is a blend of education and entertainment. She brings the history into the room, but she doesn’t make it feel like a lecture. Instead, she keeps the session conversational and easy to follow.
You’ll also notice that the tone is friendly. People describe her as welcoming and down-to-earth, with an upbeat energy that helps you feel comfortable even if you’re skeptical about the whole idea.
One extra detail that can make the experience feel more complete: she may offer wine pairing suggestions. The experience includes cheese, but drinks beyond that are not included. Still, if you want to stretch the moment, having pairing ideas can turn the tasting into a mini food-and-drink evening rather than a quick class stop.
Price and Value: What $65 Gets You (and What It Doesn’t)
At $65 per person, this isn’t a freebie, so you want to know what you’re paying for. Here’s the straightforward breakdown based on what’s included.
Included:
- Tasting sheet
- Cheese used for the reading (the host purchases four cheeses for your session)
Not included:
- Transportation
- Any costs for food or beverages other than cheese
So what value are you getting? You’re paying for an experience that bundles together three things that are hard to recreate on your own:
- Guided tyromancy context, not just fortune telling
- A structured tasting with multiple cheeses that feed into your reading
- A personal, interactive session with a real host leading the pace and the questions
If you’ve ever done tastings where you just eat and leave, this is different. You’re getting a story and a framework to attach meaning to what you notice while you taste. That’s why it tends to stick in your memory.
If you plan to add wine, figure that into your total budget. The cheese is built into the price, but any additional drinks are on you.
Timing Your Day Around the Session
The posted opening hours run Wednesday through Saturday, 11:00 AM to 8:00 PM. The experience itself is about one hour, so it’s easy to place between lunch and dinner or as an afternoon activity that keeps your evening free.
One small planning insight: it’s noted that this is often booked about 30 days in advance on average. That usually means you’ll have the best selection of times if you book early, especially if you’re traveling during peak weeks or on a weekend.
If you’re visiting Chicago and trying to keep your schedule sane, this is also the kind of activity that can act as an anchor. Book it for a time when you don’t need to rush to a museum ticket or a theater door. You’ll want to slow down enough to taste and listen.
Who Should Book This (and Who Might Not Love It)
This fits best if you want a unique, social, low-stress activity where food is central. It’s also ideal if you like experiences that mix learning with humor, and you don’t mind a little mystery as long as it stays approachable.
You’ll likely enjoy it if:
- You’re curious about oddball traditions and food-based rituals
- You like tastings and you can handle cheese variety
- You’re open to an interactive format with prompts and reflection
- You want something memorable that still fits into a normal schedule
You might hesitate if:
- You strongly dislike cheese or specific flavors (especially spicy options)
- You want a purely academic lecture with no playful divination element
- You prefer your tours to be highly structured with minimal conversation
The good news is that the session is described as comfortable and welcoming, so you don’t need to act like a believer to have fun. You just need to show up ready to taste and think a bit.
Should You Book Fortune Reading with Cheese in Chicago?
Yes, I think this is worth booking if you want a Chicago activity that’s genuinely different without being complicated. The structure matters: you get context first, then taste, then a guided reading tied to what you experienced. That makes it fun and easier to take seriously, even if you’re not normally into fortune telling.
I’d book it sooner rather than later, since it’s often reserved about a month out. And before you go, if you have food preferences, say them early so your cheese lineup matches your comfort level.
If you want a short answer: if you like cheese, enjoy quirky learning, and want an hour that feels like a story you’ll retell, this is a great fit.
FAQ
How long is Fortune Reading with Cheese?
The experience lasts about 1 hour.
How much does it cost?
It’s $65.00 per person.
Where do I meet for the session?
You meet at Beautiful Rind, 2211 N Milwaukee Ave, Chicago, IL 60647.
What are the operating hours?
Wednesday through Saturday, 11:00 AM to 8:00 PM.
Is this a private group experience?
Yes. Only your group will participate.
What language is the tour offered in?
The session is offered in English.
What’s included in the price?
You get a tasting sheet and the cheeses used for the reading (the host purchases four cheeses for the session).
What is not included?
Transportation and any costs for food or beverages other than cheese.
Is a mobile ticket provided?
Yes, the experience includes a mobile ticket.
Is cancellation possible if plans change?
Free cancellation is available. You can cancel up to 24 hours in advance for a full refund, based on local time.
Are service animals allowed?
Yes, service animals are allowed.




